BLI Event Wire provides a full suite of products designed exclusively for trade shows, conventions, conferences and other types of events. Event Wire is a modular service that leverages the WebLaunch application to communicate with event prospects and attendees.
Prior to the event BLI Event Wire offers promotional messaging opportunities to market to prospective attendees via the following channels: email marketing, automated voice calls, SMS text messaging, fax and e-fax. Use BLI Profiler coupled with dynamic landing pages to provide pre-populated registration pages. Continue to engage attendees during the event by keeping them informed of schedule updates, last minute announcements and reminders. Follow-up after the event with a survey and email messaging including minutes, photos, presentation materials or simple thank yous.
Use triggers to build automated multi-stage messaging, eg. a registration form submission triggers a confirmation email, an SMS coupon from an event travel partner and an automated reminder phone call from the key note speaker a half an hour prior to his speech. Build an entire Event Wire campaign in advance with trigger automation.
Offer attendees the most engaging service and keep them coming back with BLI Event Wire. Monetize Event Wire and it becomes a revenue stream rather than a cost through offering sponsorship of the various messaging.
Contact us to learn more about how BLI Event Wire can engage attendees and add an incremental revenue stream to your events.
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